The Upstate Foundation is partnering with iHeartMedia for this annual fundraiser that supports pediatric services at Upstate Golisano Children's Hospital. “It’s heartwarming to know that the Central New York community rallies each year to support sick and injured children,” said Toni Gary, assistant vice president for development at the Upstate Foundation.

Radiothon for Kids has raised funds that support unmet needs like meals and gas cards for families with hospitalized children, car seats when needed, comfort items, distraction toys, new equipment, and items for the Upstate Golisano Children’s Hospital Child Life Program—iPads, Chrome books, kiddie transport vehicles, and so much more.

Since Radiothon began in 2003, the event has raised more than $2 million for Upstate Golisano Children’s Hospital.

2024 Sponsorship Opportunities

$5,000 Platinum Sponsor

• Company name mentioned in hourly thank-you messages throughout two days of Radiothon
• On-air interview
• Company name on printed materials including posters, mailers, and hospital monitors
• Opportunity for you and your employees to be phone bank volunteers

$3,000 Day Sponsor

• Company name mentioned in hourly thank-you messages
  throughout one day of Radiothon
• On-air interview
• Company name on printed materials including posters, mailers, and hospital monitors
• Opportunity for you and your employees to be phone bank volunteers

$2,500 Hospitality Sponsor

• Company name mentioned as hospitality sponsor in
  thank-you messages throughout one day of Radiothon
• On-air interview
• Product placement opportunity: coffee, breakfast and lunch
  for 25 volunteers and radio talent
• Opportunity for you and your employees to be phone bank volunteers

$1,500 Phone Bank Sponsor

• Company name mentioned as phone bank sponsor in
  thank you messages for a two-hour period during one
  day of Radiothon
• On-air interview
• Opportunity for you and your employees to be phone bank volunteers

$1,000 Power Hour Sponsor

• Company name mentioned during the sponsored hour
• Company sponsors one hour of Radiothon to help raise
  on-air donations for that specific hour and matches,
  up to a specific dollar amount, pledges that are phoned
  in during the hour

$500 Miracle Moment Sponsor

• Company name mentioned as a miracle moment sponsor